Asad set-up The Unmistakables with a mission to help organisations navigate their way through diversity & inclusion.
He leads on client work and speaks out about how to make diversity everyone’s business. He told attendees of Cannes Lions about why we don’t need another diversity talk and has been shortlisted as a change maker by Oystercatchers, The Drum and Campaign. He was recently featured on the IPA’s ‘iList’ - a selection of trailblazers for inclusivity in the marketing industry.
Asad has held senior positions at Weber Shandwick and FleishmanHillard, managing award-winning work for HSBC, Netflix, Expedia, Freeview and TK Maxx. He also did a stint as Head of Marketing, at travel technology start-up Triptease.
Asad volunteered as the Director of Communications for Pride in London (hence the pic) in 2018 and 2019 and is currently a board trustee for akt - the LGBT+ homelessness charity.